Hair Care News

sFree® Announces New Sulfate-Free Emu Oil Shampoo

Posted on February 25, 2012 with No Comments

sFree®, a leading brand in sulfate-free shampoo and conditioners, announced today it has introduced a new line of sulfate-free and fragrance-free Emu Oil shampoos and conditioners. The announcement comes after consumer testing and requests for emu oil shampoo that is also sulfate, paraben and sodium laurel sulfate-free.

sFree® is the manufacturer and distributor of several products such as sFree Moisture and Growth Shampoos as well as a complete selection of conditioners – from light-weight to those that are silk protein based.

Sfree® Emu Oil Cleanser is a sulfate, fragrance & paraben free shampoo. Emu oil is a natural anti-inflammatory which helps ease scalp tension and stimulates hair growth.

For those unfamiliar with Emu Oil or its benefits, it is and has been used for centuries in Australia and New Zealand. First used for treating skin problems (burns, cuts, rashes, etc.), it has quickly made its way to the hair care arena – becoming a key ingredient in shampoos and conditioners for dry hair, in particular. Its well known for infusing moisture into the scalp and directly into the hair shaft, greatly improving moisture content and thus reducing dryness, split ends, breaking, and improving strength.

Emu oil is a natural anti-inflammatory which helps ease scalp tension and stimulates hair growth. It also has been shown to reduce soreness and stop swelling. It helps the scalp heal faster and rebound from minor aches and irritations. Emu oil is a natural emulsifying agent which means it blends well and will not leave an oily residue on your hair and scalp.

While emu oil products have become increasingly popular as folks in the United States “discover” its benefits, so has ssulfate-free hair products. As a society we are becoming more sensitive to non-natural and non-organic products. And, there is significant clinical evidence that sulfates can damage the hair – making the hair weaker, increasing split-ends, slowing growth, and in some cases where there may be allergic reactions to harsh sulfates, thinning and hair loss.

As a result there is increasing demand for emu oil and sulfate-free shampoos and conditioners. This is where sFree® Hair Products has focused its efforts.

Follow this link to learn more about sFree® hair products.

Sfree® announces sulfate-free and paraben-free hair products

Posted on February 2, 2010 with No Comments

February 2, 2010 – Atlanta, GA – Today Sfree® hair products announces its new line of sulfate-free and paraben-free hair products.

After extensive research and evaluation, Sfree® announced today it has launched its new line of color-safe products developed specifically for improved hair and scalp health.

Sfree Sulfate-Free Hair Products

The products are headlined by a solution for maintaining and improving moisture, a gentle deep-cleaning clarifying shampoo, and a light-weight conditioner.

Sulfates (SLS) and paraben preservatives have long been considered by styling and salon professionals as sources for hair and scalp damage.  SLS, most commonly used as a surfactant in OTC , chain, and large discount retailer hair products help save costs, but does little for genuinely improving health.

To the contrary, SLS and parabens are thought to be responsible for many problems women, men and children have with hair growth, scalp diseases, breakage and acute damage.  Common problems such as scalp psoriasis, seborrheic dermatitis, dandruff and scalp inflammation are also thought to be triggered in large part by the chemicals found in many store-bought products.

Sfree® new sulfate-free products have natural and organic-based ingredients developed specifically for providing necessary cleansing, protection and conditioning.  The use of 20+ botanical extracts help nourish the scalp and hair for improved circulatory delivery of nutrients while helping build volume and protecting from heat and chemical treatment damage.

Sfree®’s three new products – Sfree® MOISTURE Hydrating Shampoo, Sfree® CLARIFY Clarifying Shampoo, and Sfree® LITE CONDITION conditioner are all color-safe and are recommended for use to extend color life and add brilliance.