Posted on April 21, 2009 with No Comments
The Professional Beauty Association (PBA) has announced its annual symposium at the Mandalay Convention Center in Las Vegas, NV.
Designed to attract and educate all sectors of the beauty industry, it promises to have top-notch workshops, social events, breakout tracks and and seminars providing insight into the industries latest research and trends.
Learn the buying trends of your clients - their buying habits, expectations and reasons for buying the products they do, from professional beauty products in the salon to popular store brands. PBA Symposium: Consumer Culture will explore merchandising principles, the role of the stylist in selling your retail products and the telltale clues to understanding what salon experience your clients have in your salon. Professional Beauty Association
The 4-day symposium is slated to kick-off Thursday, July 18 with a “Get Together” allowing participants to mingle, network and rekindle industry relationships. Registration ranges from $399 for members to $599 for non-members depending on time of registration. Follow the link above for registration details.
Posted on April 16, 2009 with No Comments
For all the effort and wonderful outcome (eventually), my wife usually has to endure a month or so of hair damage after she gets her hair colored or permed. She doesn’t have treatments too often, but when she does, we (the family) sluff through a few weeks of a disgruntled Mom. Here are a few ideas we recommend to our customer and a few things that she has come up with.
- After a new cut and color - don’t blow dry. In fact, for a few days following, air-dry and be gentle with a brush. If you have gone ”short”, the exposed follicle shaft can be harmed by excessive heat. FYI - we get calls daily from folks walking out of a salon after getting a big cut and color and finding out their hair looks like the end of an old broom!
- Stay out of the sun - We just got back from the beach for Spring Break. Kids and wife spent a lot of time in the sun (while I worked much of the week in Atlanta). Everyone had rosey cheeck and my son’s hair is starting to turn blonde. Sun affects your hair. It’s effects can be amplified by styling products, increasing damage. Try to wear a hat when outdoors or use a shampoo with SPF protection.
- We recently began carrying Argan oil products - may have heard of Morrocan Oil, Miracle Oil or Marrakesh Oil. This is not a pitch - these are great. They greatly increase drying time, moisturize and improve shine. We had a friend and large salon owner in yesterday. Unsolicited, he went on for 15 minutes about Argan oil and how he and his staff use daily for most of his clientle. I’m writing a post on this in a few weeks…stay tuned.
- Find the best moisture shampoo and conditioner possible - sounds to obvious…but most hair breakage and damage is caused by stipped moisture.
We are posting a short series on repairing dmage and a few products you might consider in June…but, these will help out. Thx.